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Marketing automation is where the magic happens. BeeCastly's visual workflow builder lets you design sophisticated multi-step automations that run across all your channels—WhatsApp, Email, SMS, and Telegram.

Start with a trigger: a new contact, a tag change, a funnel submission, a scheduled date, or an incoming webhook. Then build your flow with actions, conditions, and delays that create personalized customer journeys.

If/else branching lets you create intelligent paths based on contact properties, engagement data, or custom conditions. Add time delays, schedule actions, and handle timezone differences automatically.